Competitive Intelligence for Connected Products
Know what your competitors are doing before they announce it. Monitor pricing, features, and market positioning in real-time.
The Challenge
Product markets move fast. Competitors launch features, adjust pricing, shift positioning—and you find out weeks later through official channels or customer feedback. By then, you're reacting instead of planning.
Market research reports are outdated by publication. Your sales team hears rumors. Your product team makes decisions based on incomplete information. Customer churn accelerates before you understand why.
How Watchdog Solves This
We monitor competitor activity continuously—tracking pricing changes, feature launches, website updates, hiring patterns, partnership announcements, and market positioning shifts. Real-time intelligence feeds your strategic decisions.
What You'll Know First
- Pricing changes: New tiers, discounts, or pricing models before your customers hear about them
- Feature launches: New capabilities announced on your competitors' channels weeks before press coverage
- Market positioning: How competitors are repositioning themselves and what messages they're emphasizing
- Partnerships and integrations: New alliances that could affect your market strategy
- Hiring and team changes: Key hires indicating R&D focus and strategic direction
- Product roadmap signals: Public statements, feature requests, and documentation updates revealing what's coming
Real Impact
Speed to market: Respond to competitive moves with product updates within days, not months.
Pricing agility: Adjust your pricing strategy before customers question your value proposition.
Product focus: Build features and capabilities based on what competitors are actually doing, not what you assume.
Retention: Understand competitive threats to your customers before churn happens.